Capabilities
Pillar three

Growth &
Performance.

SEO, analytics, and CRO programs that turn the website and the marketing engine into a measurable system — replacing guesswork with clarity.

What we run

Stance
The dashboard you actually open.

Most teams have analytics. Few teams have answers. The gap is everywhere — events that don't fire, attribution that doesn't reconcile, dashboards that no one trusts. We close that gap.

We instrument every funnel, run continuous experiments, and tune the inputs that move pipeline. The work isn't a quarterly report — it's a system that compounds: cleaner data, sharper hypotheses, more confident decisions, every week.

What we run
Four programs, one OS.

Four programs that share one operating system — clean data, explicit hypotheses, weekly cadence. Run any one and the others get smarter. Run them together and the funnel compounds.

SEO Technical, content, and authority work as one program. Crawlable architecture, intent-aligned content, and earned mentions that move the rankings that actually matter. TechnicalContentAuthorityLocal Analytics GA4, server-side events, and attribution that actually reconciles. The clean data layer that every other decision depends on — instrumented properly, audited regularly. GA4EventsAttributionDashboards CRO Testing programs grounded in heuristics and explicit hypotheses. Win or lose, every test ships a learning back into the system — the funnel gets smarter every cycle. TestingHeuristicsHypothesesExperiments Funnel Optimization Lifecycle, channels, and pipeline tuned end-to-end. Every step from first impression to closed deal — instrumented, optimized, accountable. LifecycleChannelsPipelineLTV

Practice
Measure to move.

Step 01 Audit Map the current funnel. Find the leaks, the blind spots, the cheap wins, the hard truths.
Step 02 Instrument Clean events, clean attribution, dashboards that match reality. The data layer first.
Step 03 Experiment Hypotheses, tests, learnings — shipped on a weekly rhythm, not quarterly reports.
Step 04 Compound Wins lock in, losses inform. The system gets sharper every cycle. The funnel pays you back.

Selected
In production.

2026.Q3

First growth engagement
in production.

Studio is open for select growth engagements through 2026. Case studies will publish as data clears the noise — open a brief if you'd like to discuss a program.

Up next
The other two pillars.

Pillar one Design & Build Websites and digital experiences engineered for clarity, speed, and conversion — AI-built, system-shaped, made to scale with the business. Explore Pillar two Creative & Content Photography, film, and campaign creative that bring the brand to life across every channel — content designed to support the funnel. Explore

Build with
FunnelHaus

We partner with founders, teams, and organizations looking to build systems that scale. Whether you have a clear brief or need help defining the problem, we'll meet you where you are.

Engagements are deliberately small in number — a handful of clients per quarter — so the work stays deep, the systems stay sharp, and your team has direct access to the people doing it.

Start a Project Not sure where to start?